Category: Franchise Conferences

In his blockbuster 1997 book The Four Agreements, author Don Miguel Ruiz introduced four simple but powerful principles to help all people live with more personal freedom and inner peace. Honor these agreements and life will be sweet. If only business meetings of all manner and size were that simple …

As we know, the past five years have seen a massive reset in how corporate meetings and events are designed and executed. Pandemic limitations led to a redefining of how people gather and in what settings, and actually sparked innovative new ways to conduct group business. Toss in rapidly evolving new tech and the emergence of Artificial Intelligence as a true force while audiences continue to trend younger and younger and, well, here we are.